Saturday, January 8, 2022

Download 1972 WESCON Technical Papers Book

1972 WESCON Technical Papers PDF
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Published on 1972 by

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Download Lund Studies in English Book

Lund Studies in English PDF
By:
Published on 1933 by

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Download PICMET '01: Technology management in the knowledge era Book

PICMET '01: Technology management in the knowledge era PDF
By:Dundar F. Kocaoglu,Timothy Roy Anderson
Published on 2001 by

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Download Practical Telecommunications and Wireless Communications for Business and Industry Book

Practical Telecommunications and Wireless Communications for Business and Industry PDF
By:Edwin Wright,Deon Reynders
Published on 2004 by Elsevier

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The technololgy and structure of telecommunications networks has changed dramatically over the past few years. These developments have changed the equipment you purchase, the services you use, the providers you can choose, and the methods available for transporting data. Practical Telecommunications and Wireless Communications for Engineers and Technicians will be of particular benefit to those who want to take full advantage of the latest and most effective telecommunications technology and services. This book provides a grounding in the fundamentals of modern telecommunications systems in use in industrial, engineering and business settings. From networking for control systems to the use of Wireless LANs for enhanced on-site communications systems. This is a cutting-edge book on the fundamentals of telecommunications for anyone looking for a complete understanding of the essentials of the terms, jargon and technologies used. It has been designed for those who require a basic grounding in telecommunications for industrial, engineering and business applications. · Gain an understanding of the fundamentals of modern industrial, engineering and business telecommunications systems, from networking for industrial control to the use of Wireless LANs for enhanced on-site communications systems · Learn to take full advantage of the latest and most effective telecommunications technology and services · Provides a thorough grounding in the terms, jargon and technologies involved in data communications

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Download Parameters Book

Parameters PDF
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Download Captive Audience Book

Captive Audience PDF
By:Susan Crawford
Published on 2013-01-08 by Yale University Press

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Ten years ago, the United States stood at the forefront of the Internet revolution. With some of the fastest speeds and lowest prices in the world for high-speed Internet access, the nation was poised to be the global leader in the new knowledge-based economy. Today that global competitive advantage has all but vanished because of a series of government decisions and resulting monopolies that have allowed dozens of countries, including Japan and South Korea, to pass us in both speed and price of broadband. This steady slide backward not only deprives consumers of vital services needed in a competitive employment and business market—it also threatens the economic future of the nation. This important book by leading telecommunications policy expert Susan Crawford explores why Americans are now paying much more but getting much less when it comes to high-speed Internet access. Using the 2011 merger between Comcast and NBC Universal as a lens, Crawford examines how we have created the biggest monopoly since the breakup of Standard Oil a century ago. In the clearest terms, this book explores how telecommunications monopolies have affected the daily lives of consumers and America's global economic standing.

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Download The Television Will Be Revolutionized, Second Edition Book

The Television Will Be Revolutionized, Second Edition PDF
By:Amanda D. Lotz
Published on 2014-09-19 by NYU Press

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Many proclaimed the “end of television” in the early years of the twenty-first century, as capabilities and features of the boxes that occupied a central space in American living rooms for the preceding fifty years were radically remade. In this revised, second edition of her definitive book, Amanda D. Lotz proves that rumors of the death of television were greatly exaggerated and explores how new distribution and viewing technologies have resurrected the medium. Shifts in the basic practices of making and distributing television have not been hastening its demise, but are redefining what we can do with television, what we expect from it, how we use it—in short, revolutionizing it. Television, as both a technology and a tool for cultural storytelling, remains as important today as ever, but it has changed in fundamental ways. The Television Will Be Revolutionized provides a sophisticated history of the present, examining television in what Lotz terms the “post-network” era while providing frameworks for understanding the continued change in the medium. The second edition addresses adjustments throughout the industry wrought by broadband delivered television such as Netflix, YouTube, and cross-platform initiatives like TV Everywhere, as well as how technologies such as tablets and smartphones have changed how and where we view. Lotz begins to deconstruct the future of different kinds of television—exploring how “prized content,” live television sports and contests, and linear viewing may all be “television,” but very different types of television for both viewers and producers. Through interviews with those working in the industry, surveys of trade publications, and consideration of an extensive array of popular shows, Lotz takes us behind the screen to explore what is changing, why it is changing, and why the changes matter. Instructor's Guide

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Download The Content Trap Book

The Content Trap PDF
By:Bharat Anand
Published on 2016-10-18 by Random House

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“My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart Stores Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves. Praise for The Content Trap “A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG “The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal

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Download Bossa Mundo Book

Bossa Mundo PDF
By:K. E. Goldschmitt
Published on 2019 by Oxford University Press, USA

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Brazilian music has been central to Brazil's national brand in the U.S. and U.K. since the early 1960s. From bossa nova in 1960s jazz and film, through the 1970s fusion and funk scenes, the world music boom of the late 1980s and the bossa nova remix revival at the turn of the millennium, and on to Brazilian musical distribution and branding in the streaming music era, Bossa Mundo: Brazilian Music in Transnational Media Industries focuses on watershed moments of musical breakthrough, exploring what the music may have represented in a particular historical moment alongside its deeper cultural impact. Through a discussion of the political meaning of mass-mediated music, author K. E. Goldschmitt argues for a shift in scholarly focus--from viewing music as simply a representation of Otherness to taking into account the broader media environment where listeners and intermediaries often have conflicting priorities. Goldschmitt demonstrates that the mediation of Brazilian music in an increasingly crowded transnational marketplace has lasting consequences for the creative output celebrated by Brazil. Like other culturally rich countries in Latin America--such as Cuba, Mexico, and Argentina--Brazil has captured the imagination of people in many parts of the world through its music, driving tourism and international financial investment, while increasing the country's prominence on the world stage Nevertheless, stereotypes of Brazilian music persist, especially those that valorize racial difference. Featuring interviews with key figures in the transnational circulation of Brazilian music, and in-depth discussions of well-known Brazilian musicians alongside artists who redefine what it means to be a Brazilian musician in the twenty-first century, Bossa Mundo shows the pernicious effects of branding racial diversity on musicians and audiences alike.

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Download The Economic Contribution of the Cross Media Industry Book

The Economic Contribution of the Cross Media Industry PDF
By:Julivienne Leito
Published on 2018 by

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Download Exploiting Fandom Book

Exploiting Fandom PDF
By:Mel Stanfill
Published on 2019-02-15 by University of Iowa Press

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As more and more fans rush online to share their thoughts on their favorite shows or video games, they might feel like the process of providing feedback is empowering. However, as fan studies scholar Mel Stanfill argues, these industry invitations for fan participation indicate not greater fan power but rather greater fan usefulness. Stanfill’s argument, controversial to some in the field, compares the “domestication of fandom” to the domestication of livestock, contending that, just as livestock are bred bigger and more docile as they are domesticated, so, too, are fans as the entertainment industry seeks to cultivate a fan base that is both more useful and more controllable. By bringing industry studies and fan studies into the conversation, Stanfill looks closely at just who exactly the industry considers “proper fans” in terms of race, gender, age, and sexuality, and interrogates how digital media have influenced consumption, ultimately finding that the invitation to participate is really an incitement to consume in circumscribed, industry-useful ways.

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Download Who Owns the Media? Book

Who Owns the Media? PDF
By:Benjamin M. Compaine,Douglas Gomery
Published on 2000-07-13 by Routledge

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This thorough update to Benjamin Compaine's original 1979 benchmark and 1982 revisit of media ownership tackles the question of media ownership, providing a detailed examination of the current state of the media industry. Retaining the wealth of data of the earlier volumes, Compaine and his co-author Douglas Gomery chronicle the myriad changes in the media industry and the factors contributing to these changes. They also examine how the media industry is being reshaped by technological forces in all segments, as well as by social and cultural reactions to these forces. This third edition of Who Owns the Media? has been reorganized and expanded, reflecting the evolution of the media industry structure. Looking beyond conventional wisdom and expectations, Compaine and Gomery examine the characteristics of competition in the media marketplace, present alternative positions on the meanings of concentration, and ultimately urge readers to draw their own conclusions on an issue that is neither black nor white. Appropriate for media practitioners and sociologists, historians, and economists studying mass media, this volume can also be used for advanced courses in broadcasting, journalism, mass communication, telecommunications, and media education. As a new benchmark for the current state of media ownership, it is invaluable to anyone needing to understand who controls the media and thus the information and entertainment messages received by media consumers.

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