Download Information and Communication Technologies Statistical Review (ICT), Statistical Review Book

Information and Communication Technologies Statistical Review (ICT), Statistical Review PDF
By:
Published on 1999 by

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Download The Working Press of the Nation Book

The Working Press of the Nation PDF
By:
Published on 1987 by

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Download Book of the States, 2003 Book

Book of the States, 2003 PDF
By:Council of State Governments
Published on 2003-06 by

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Statistics and information about state constitutions, governments, finances, and programs.

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Download Television Digest, with Consumer Electronics Book

Television Digest, with Consumer Electronics PDF
By:
Published on 1985 by

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Download Network World Book

Network World PDF
By:
Published on 1987-03-09 by

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For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.

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Download Competition Policy in the Telecommunications Industry Book

Competition Policy in the Telecommunications Industry PDF
By:United States. Congress. House. Committee on the Judiciary. Subcommittee on Economic and Commercial Law
Published on 1992 by

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Download Publications Catalog Book

Publications Catalog PDF
By:World Bank
Published on 2008-07 by

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Download Adoption of Social Media Marketing in the Higher Education Industry in Malaysia. An Empirical Study Book

Adoption of Social Media Marketing in the Higher Education Industry in Malaysia. An Empirical Study PDF
By:Wee Leong
Published on 2018-05-03 by GRIN Verlag

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Research Paper (postgraduate) from the year 2018 in the subject Information Management, , language: English, abstract: With the introduction of personal computers, the Internet, and e-commerce have in fact created a tremendous impact on how businesses operate and market their products or services nowadays. The introduction of social media technology is accelerating and has become a trend for youngster and business partner today. The purpose of this study was to investigate how social media marketing was implemented and adopted in the higher education institutions in Malaysia. Specifically, this study focused on the positive influence of using social media marketing and the benefits the Social Media Marketing system had provided to institutions which had accepted and utilized this new innovation. This study also aimed to determine the concern factors of adopting the Social Media Marketing system into current company management systems. An integral part of this research was to develop and to empirically test a model of the adoption of Social Media Marketing in the context of higher education institutions in Malaysia which based on the concepts of Rogers [2003] the Innovations Diffusion Theory (IDT), and Ajzen and Fishbein [1975] the Theory of Reasoned Action (TRA). This research used a questionnaire to assess the higher education institutions in Malaysia on their cognition and perspective of the relative advantage, compatibility, complexity, trialability and observability of the Social Media Marketing; as well as to assess their attitudes and subjective norm toward their behavioral intentions of using the Social Media Marketing system. Research findings revealed the attributes of innovations mentioned above were significantly positively associated with the adoption of Social Media Marketing. According to the research results, managerial implications and opportunities for future research were discussed.

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Download The American Comic Book Industry and Hollywood Book

The American Comic Book Industry and Hollywood PDF
By:Alisa Perren,Gregory Steirer
Published on 2021-05-20 by Bloomsbury Publishing

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The American Comic Book Industry and Hollywood traces the evolving relationship between the American comic book industry and Hollywood from the launch of X-Men, Spider-Man, and Smallville in the early 2000s through the ascent of the Marvel Cinematic Universe, the Arrowverse, and the Walking Dead Universe in the 2010s. Perren and Steirer illustrate how the American comic book industry simultaneously has functioned throughout the first two decades of the twenty-first century as a relatively self-contained business characterized by its own organizational structures, business models, managerial discourses, production cultures, and professional identities even as it has remained dependent on Hollywood for revenue from IP licensing. The authors' expansive view of the industry includes not only a discussion of the “Big Two,” Marvel/Disney and DC Comics/Time Warner, but also a survey of the larger comics ecosystem. Other key industry players, including independent publishers BOOM! Studios, IDW, and Image, digital distributor ComiXology, and management-production company Circle of Confusion, all receive attention. Drawing from interviews, fieldwork, archival research, and trade analysis, The American Comic Book Industry and Hollywood provides a road map to understanding the operations of the comic book industry while also offering new models for undertaking trans- and inter-industrial analysis.

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Download OPPORTUNITIES IN MEDIA INDUSTRY POST COVID-19 PANDEMIC VOL1 Book

OPPORTUNITIES IN MEDIA INDUSTRY POST COVID-19 PANDEMIC VOL1 PDF
By:Dr. Amit Chawla,Sayani Chawla,Neha Bhushan
Published on 2021-11-08 by Clever Fox Publishing

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This book is designed to guide aspirants and beginners in the field of Mass Communication, especially those who are contemplating a professional career after the COVID-19 pandemic. The idea is to bring together media practitioners and eminent academicians from top media institutes so that they share their expertise and help newbies with available career choices in various sub-disciplines related to this field. The chapters in this book are written by top professors and scholars from SRFTI, AJK-MCRC Jamia Millia Islamia, IIMC, NIFT, Delhi University, Amity University, Sharda University, HP University, BIT - Durg, St. Xavier's - Kolkata, University of Technology & Applied Sciences – OMAN, etc.; and from industry practitioners affiliated with NDTV, IGNCA - Ministry of Culture, In shorts and many others.

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