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Radio PDF
By:William A. Richter
Published on 2006 by Peter Lang

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From payola to podcasting, from the advertising office to the DJ booth to the station antenna, Radio: A Complete Guide to the Industry offers a concise, one-stop introduction to all aspects of the radio industry. Readers are taken on a lively tour of radio's history from the early experiments with wireless to today's satellite and digital radio. Industry veteran William A. Richter brings readers inside the typical station to explain who does what and how all the pieces fit together. The book also includes some brief interviews from working professionals for more perspective. Richter explains how ratings work, gives an overview of the major industry players, and guides readers through FCC regulations and other ethical and legal issues that impact radio. Written in a crisp, easy style, and including glossaries in each chapter, Radio is well suited for a range of courses on radio. It is a valuable resource for anyone interested in radio, from aspiring college DJs to general managers of radio stations.

This Book was ranked at 39 by Google Books for keyword Media Industry.

Book ID of Radio's Books is MQTXjvYu8ugC, Book which was written byWilliam A. Richterhave ETAG "YL2rEHnO+Hw"

Book which was published by Peter Lang since 2006 have ISBNs, ISBN 13 Code is 9780820476339 and ISBN 10 Code is 0820476331

Reading Mode in Text Status is false and Reading Mode in Image Status is true

Book which have "285 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

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