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By:Xiaoling Zhang
Published on 2011-05-31 by World Scientific

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This book examines different dynamics such as marketisation, globalisation and new media technologies that have driven the transformation of China's media industry — one of the primary battlegrounds where ideological, social and economic struggles are fought — against the backdrop of the growing tensions between economic growth, globalisation, and political control in China. Sample Chapter(s) Introduction (205 KB) Chapter 11: The Chinese Media in Historical Context (191 KB) Contents:IntroductionThe Chinese Media in Historical ContextUnleashed Forces at WorkManaging the Forces to Stay in Power with LegitimacyNegotiation between the Party-State and Media Organisations“Occupying the Commanding Heights”Conclusion: Chinese Media Reform between Control, Resistance and Negotiation Readership: Students of China/cultural/media studies, political science and history. Keywords:Chinese Communication;Media;Transformation;Political Reform;Negotiation;Hegemony;Legitimacy;Control;Anti-Hegemony;Marketisation;Globalisation;New Media Technologies;Gramsci;GovernanceKey Features:Proposes a new relationship characterised by negotiation between the state and the media as one of the major dynamics in China's media transformationPresents carefully chosen examples of control, resistance and negotiation between the Party-state and the media, ranging from the coverage of the outbreak of SARS in 2003, the earthquake in 2008, the Spring Festival TV Gala, to the latest use of new media technologiesProvides significant insight not only into the transformation of communications and media in China, but also into the nature of the ongoing political reform and the implications for the global flow of information, given that China is poised to become a global playerReviews: “The Transformation of Political Communication in China is a must-read for students of both Chinese politics and the Chinese media. Xiaoling Zhang offers a theoretically engaged and empirically rich account of the fraught and dynamic processes of control, negotiation and power struggle. Integrating critical analysis with detailed case studies, the book approaches the communication system in China from historical, institutional and policy-making perspectives, painting a vivid and convincing picture of the symbiotic and complex relationship between politics, media and governmentality. Zhang's work will lead us towards a more sophisticated and nuanced understanding of how power and political control work in China.” Wanning Sun Professor of Chinese Media Studies University of Technology Sydney “In this well-researched book, Dr Xiaoling Zhang examines great driving forces behind the transformation of China's media industry such as marketization, globalisation and new media technologies, and how this transformation has generated the growing tensions between economic growth, globalisation and political control. The book provides the reader with a vivid picture of how the battle between the Chinese Communist Party and social forces is being fought. Dr Zhang has made a great scholarly contribution not only to the field of media studies, but also to other fields such as sociology and political science. I am sure that the book will certainly deepen our understanding of contemporary China.” Zheng Yongnian Director, East Asian Institute National University of Singapore

This Book was ranked at 40 by Google Books for keyword Media Industry.

Book ID of The Transformation of Political Communication in China's Books is Mh-7CgAAQBAJ, Book which was written byXiaoling Zhanghave ETAG "KC+xwmvUIXc"

Book which was published by World Scientific since 2011-05-31 have ISBNs, ISBN 13 Code is 9789814460729 and ISBN 10 Code is 9814460729

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Book which have "248 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

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